Entries by admin

Frozen Sales: These New Marketing Channels Will Break the Ice

Referrals, SEO, Blogging, Email Marketing, Social Media, etc. These are some of the most common marketing channels used by many sales and marketing executives to increase their sales. Despite all of these, different challenges – having higher web traffic and generating quality leads are still arising that leads to a frozen sale. Just like in […]

40 B2B Sales Email Templates for Every Situation [Free PDF]

 Email is indispensable in B2B sales. There’s just no substitute for the speed and precision that email brings. That’s why 3 in 4 companies think email provides excellent ROI. But let’s face it, crafting email messages isn’t exactly as exciting as getting on a sales phone call or meeting with a prospect. Emails don’t write themselves. […]

Callbox Gets a Nod from Comparakeet!

Can Callbox get any better? Well, apparently yes, because according to a top product review site, we belong to the top brass of lead generation services out there!   Product review giant Comparakeet has included Callbox in the Top Sales Lead Generation Services, joining the likes of LinkedIn and Data.com. Comparakeet gave Callbox a score of […]

A List of the Best Free EBooks for Marketers

Marketers always have this inkling to know a lot more about the business of marketing and they will try as much as they can to get their hands on new resources about lead generation and appointment setting. You can bet that there tons of informational material out there that have all the information they need […]

6 Basic Tricks to Boost Organic Reach on Twitter

When I first started using Twitter, I had a tough time growing my list of followers. Twitter offers huge networking opportunities to those who know how to use it. However, for me, generating leads from Twitter can be very challenging. But that doesn’t mean I can’t improve my organic reach and get more interaction from […]

Assess your Sales Leads: Is Hot, Warm or Cold?

  Video Transcript: A typical telemarketer makes at least 140 live calls, talks to at least 40 decision-makers, acquires at least 10 fresh contact emails, and sends out reference materials to at least 140 contacts – all in a day’s work. That looks quite a lot to finish in a plate – unless you’re a […]

Inbound and Outbound Marketing: Match Made in Heaven

I read an article that tried to differentiate Inbound Marketing from Outbound Marketing by oversimplifying it to this definition, which I paraphrase: Outbound is for those with money; Inbound is for those with brains. Yet, more than a handful articles have this to say: Inbound marketing is permission based, while outbound marketing is interruption based. […]