Handling phone inquiries the whole day may sound good for business, but not when most of that time is spent on inquiries that are far from turning out to be potential sales leads. All that talking may foster goodwill for your business but it's not going to make a difference to your bottom line. If you want to bump up sales, you need to take part in more profitable sales engagements.
Telemarketing is a highly efficient method of acquiring qualified sales leads and accelerating market penetration. It is the most interactive and highest-converting sales lead generation method preferred by many mid-to-large sized companies over other marketing channels. However, setting up an in-house call center can incur huge expenses both on facilities and workforce requirement, let alone the risks involved.
What is Telemarketing?
Telemarketing is a direct marketing method done by phone, considered as the quickest and most efficient way of generating business leads. While many organizations use it as a standalone marketingtechnique, telemarketing becomes most dynamic when integrated with other mainstay campaigns. Thus, most businesses combine telemarketing with their existing marketing infrastructure to maximize productivity from lead generation to sales conversion.
In-house or Outsourced?
The idea that outsourced telemarketing services is little else but raw dialing power has caused many to doubt the credibility of some telemarketing companies. Knowing their own products more intimately than anyone else, some organizations assume that they have everything they need to run their own in- house telemarketing campaign more effectively than others. However, success in telemarketing requires much more than that.
Outsourcing telemarketing services from a reliable telemarketing company gives you the benefits of in-house telemarketing without the overhead on facilities, training, and maintenance. Outsourcing alsoallows in-house sales staff to focus on core business competencies and values, which translates into real business.
Callbox Telemarketing Solutions
Callbox provides full cycle b2b telemarketing solutions to help businesses speed up market penetration and generate leads that are targeted and qualified. We incorporate ground-breaking technology with our broad industry expertise to create a balanced marketing platform for a more enhanced marketing efficiency.
Use our expertise to define and target profitable markets, identify and qualify prospects, set appointments, nurture leads and existing customers, upgrade sales, and acquire new businesses without hiring tens, even hundreds of professional telemarketers or setting up a huge call center.
Call us today to learn more about our telemarketing services.