![World-class Branding Consultancy gets Marketing Boost with Callbox [CASE STUDY]](https://www.callboxinc.com.au/wp-content/uploads/2019/02/CS_AD_World-Class-Branding-Consultancy-Gets-Marketing-Boost-with-Callbox.jpg)
World-class Branding Consultancy Gets Marketing Boost with Callbox
Qualified Leads
39
Confirmed RSVPs
30
RSVP rate
76%
Industry
Marketing and Advertising, Brand Consultancy
Location
Singapore
Headquarters
New York, United States
Campaign Type
Lead Generation, Event Marketing, Call-to-Invite
Target Location
Singapore, Thailand
Target Industries
All Industries (Top 200 by Annual Revenue)
Target Contacts
CxOs (CEO, CMO), Directors, Head and Senior Managers of Marketing / Branding / Corporate Communications / Public Relations / Advertising
The Client
The Client is the world’s largest brand consultancy with a network of 33 offices in 27 countries. Over the past 40 years, it has created and managed branding campaigns for some of the world’s most recognized brands including BMW, P&G, and McDonalds.
The Challenge
Part of the Client’s marketing strategy is conducting a series of events each year. One of those events was a free seminar workshop held in Singapore and Thailand, aimed at introducing its branding solutions to potential customers. To maximize the marketing value of this event, the Client looked for a marketing partner who could develop an effort that combined email and telemarketing to generate its desired number of registrations in a short span of time.
