Cloud Services Leader Expanded Pipeline with Callbox ABM Program
Sales Appointments
76
Marketing Qualified Leads
94
Social Media Connections
682
Industry
Cloud Services
Location
Australia
Headquarters
Australia
Campaign Type
Lead Generation, Appointment Setting
Target Location
Australia
Target Industries
Financial Services, Healthcare, Government, Retail, Technology
Target Contacts
CIO, CTO, IT Managers, VP of Operations, Infrastructure Leads, Procurement Heads
The Client
The Client is a cloud services provider offering enterprise-ready solutions in private cloud, hybrid cloud, and managed hosting. They support organisations in regulated and data-sensitive industries with secure, scalable cloud infrastructure.
The Challenge
The Client sought to expand its reach throughout Australia’s enterprise market and scale its outreach to mid-market and regulated industries. With limited in-house bandwidth and intensifying competition, they needed a partner to strengthen their marketing efforts and accelerate lead generation, particularly among CIOs, CTOs, and IT decision-makers.
