Struggling to book meetings with potential clients? You’re not alone. Many Australian B2B companies struggle to reach decision-makers and keep their sales pipeline full of high-quality leads.
In fact, nearly 70% of sales reps spend most of their time prospecting instead of closing deals. While 40% of businesses admit they don’t have the bandwidth to generate quality appointments consistently. That’s a lot of missed opportunities.
That’s where appointment setting agencies in Australia come in. These experts help you generate more sales meetings. They find the right people, start real conversations, and set qualified appointments that lead to results.
In this article, we’ve compiled a list of the top appointment setting companies in Australia for 2026. Keep reading to discover the most trusted appointment setting companies in Australia to outsource your outreach to, and find the right one for your business.
What is a B2B Appointment Setting Service?
A B2B appointment setting service connects your sales team with qualified prospects who match your ideal customer profile (ICP). These providers have trained appointment setter specialists. They know how to communicate your value and match it with what your prospects need.
Instead of cold calling blindly, outsourced appointment setters use targeted outreach, multi-channel programs, and data-backed insights to deliver warm, sales-ready leads straight to your calendar.
Struggling to fill your sales pipeline or generate more sales meetings?
2026 Top 6 Appointment Setting Agencies for B2B Companies in Australia
Here’s our expert-curated list of the top appointment setting companies in Australia for 2026. Featuring industry-proven leaders who help B2B brands increase qualified meetings, accelerate growth, and scale sales operations effectively.
- Callbox Australia — Best for companies looking to scale globally with ABM and multi-channel B2B lead generation.
- Lead Express — Best for customised B2B marketing and executive-level outreach.
- LeadCallers — Best for businesses seeking cost-effective outsourced appointment setters.
- J2 Group — Best for businesses wanting on-demand sales teams and embedded setters.
- CLCK Media — Best for digital-first businesses focused on online lead conversion.
- Appointment Setter Online — Best for remote appointment setters and virtual support.
1. Callbox Australia
Callbox Australia is a global leader in B2B lead generation and appointment setting. With over 20 years of experience, Callbox combines Account-Based Marketing (ABM) with a multi-touch, multi-channel outreach strategy that uses AI tools to identify, engage, and convert high-value accounts.
Their team acts as an extension of your sales department, running outbound programs via email, voice, LinkedIn, and chat, while integrating directly into your CRM for seamless lead handover. Callbox is trusted by Salesforce, AWS, and Google for pipeline growth and global campaign execution.
Founded: 2004
Ideal For: Mid-to-enterprise B2B companies seeking AI-powered multi-channel campaigns and cross-border market reach.
Industries: Technology, SaaS, Healthcare, Finance, Manufacturing, Professional Services
Key Services:
- B2B Appointment Setting and Lead Generation
- Telemarketing Lead Generation
- Multi-Touch Marketing (Email, Voice, LinkedIn, Chat, Events)
- Data Enrichment and CRM Integration
- Lead Nurturing and Reactivation
Editor’s Note:
If you need a full-scale, data-driven, multi-channel approach that builds sales-ready pipelines across Australia and APAC, Callbox is your best choice. However, if you only need a small, single-channel outreach service, other local providers may be a better fit.
Want the same growth results trusted by Salesforce, AWS, and Google? Let Callbox Australia supercharge your outreach with data-driven, multi-channel appointment setting that fills your calendar with sales-ready meetings. Get a free strategy session and start turning your prospects into paying customers.
2. Lead Express
Lead Express is one of Australia’s long-established appointment setting agencies. They specialise in custom lead generation programs that align directly with sales goals, combining digital, direct mail, and executive-level phone outreach.
Founded: 2003
Ideal For: Businesses wanting strategic campaigns integrating marketing and sales strategy.
Industries: IT, Telecom, Business Services, Finance
Key Services:
- B2B Appointment Setting and Lead Generation
- Integrated Marketing Campaigns
- Database Development and List Management
- Digital and Offline Lead Nurturing
Editor’s Note:
Ideal for companies seeking a strategic, relationship-based approach to appointment setting. Smaller businesses that prioritise fast-turnaround campaigns may find their solutions are more extensive than needed.
3. LeadCallers
LeadCallers offers Australian-based outbound appointment setting services focusing on lead qualification and conversion. Their team works as dedicated appointment setters or inbound follow-up agents, providing flexible plans that scale with your sales goals.
Founded: 2015
Ideal For: Small to mid-sized businesses needing affordable but high-volume call campaigns.
Industries: Financial Services, Insurance, Real Estate, Technology
Key Services:
- Outbound Cold Calling and Appointment Setting
- Lead Qualification and Follow-Up
- CRM Integration and Reporting
- Dedicated Remote Agents
Editor’s Note:
A solid choice for companies that prioritise affordability and local dialling expertise. However, if you require multi-channel campaigns beyond telemarketing, a hybrid provider like Callbox may deliver more scalable results.
4. J2 Group
J2 Group recruits, trains, and manages appointment setters and sales development representatives for Australian and global clients. Their embedded model means the setters work as part of your team, aligned with your KPIs and CRM tools.
Founded: 2018
Ideal For: Growing companies looking to embed experienced SDRs into their sales operations.
Industries: SaaS, Tech, Start-ups, Marketing Agencies
Key Services:
- Outsourced SDR Teams and Sales Recruitment
- Lead Qualification and Pipeline Management
- CRM Integration and Analytics
Editor’s Note:
Ideal for growing businesses that prefer direct control over their SDRs and embedded staffing. Companies seeking fully managed lead generation may prefer a more hands-off model.
5. CLCK Media
CLCK Media combines digital marketing, SEO, and paid ads with lead generation and appointment setting. Their approach leans on automation and data analytics to nurture leads from click to conversion.
Founded: 2014
Ideal For: Digital marketers and SaaS brands that need marketing automation integrated with appointment setting.
Industries: eCommerce, SaaS, Marketing Agencies
Key Services:
- Digital Lead Generation and Appointment Setting
- SEO and PPC Campaign Management
- Marketing Automation and Analytics
Editor’s Note:
A good fit for businesses looking to integrate digital advertising and automation into their appointment setting strategy. Traditional B2B firms focused on outbound calling may find their approach too digital-centric.
6. Appointment Setter Online
Appointment Setter Online offers outsourced remote appointment setters trained in lead qualification and sales support. They provide flexible packages for businesses looking to scale appointment setting without in-house costs.
Founded: 2019
Ideal For: Companies wanting flexible virtual appointment setters and offshore cost advantages.
Industries: B2B Services, Coaching, Consulting, SMEs
Key Services:
- Virtual Appointment Setting and Sales Support
- Cold Calling and Follow-Up
- CRM Data Entry and Scheduling
Editor’s Note:
Ideal for small to medium-sized companies needing flexible, virtual appointment setters. Larger enterprises that require industry-specific outreach may find this setup less tailored to complex campaigns.
Benefits of B2B Appointment Setting in Australia
- Higher Sales Efficiency: Free up sales teams to focus on closing deals rather than prospecting.
- Consistent Pipeline Growth: Maintain a steady flow of qualified leads.
- Improved Conversion Rates: Engage decision-makers with data-driven personalisation.
- Cost Savings: Avoid recruitment and training overheads of in-house SDRs.
- Market Expansion: Reach new regions, such as ANZ and APAC, with localised expertise.
See how a Cloud Services Leader in Australia generated 76 sales appointments in just months with Callbox.
How Does Appointment Setting Work?
Effective appointment setting follows a structured process that connects your business with the right prospects at the right time. Here’s how it typically works:
1. ICP and Target List Creation
The process begins with identifying your Ideal Customer Profile (ICP). The types of companies and decision-makers most likely to buy your product or service. This includes details such as company size, industry, location, and job titles.
Using data tools and intent signals (such as recent tech purchases or hiring trends), the appointment setting team builds a target list of qualified contacts who meet your criteria. This ensures every outreach effort is focused and relevant.
2. Multi-Channel Engagement
Next, the agency reaches out to these prospects through multiple channels (phone, email, LinkedIn, and even chat) to start meaningful conversations. Instead of relying on a single method (such as cold calling), a multi-touch approach increases visibility and response rates.
3. Qualification and Scheduling
Once a prospect shows interest, the appointment setter confirms key details such as need, budget, authority, and timeline, often called the BANT qualification. Only when the lead meets your sales criteria is a meeting scheduled. This way, your sales team spends time with prospects who are genuinely ready to talk.
4. Lead Handoff and CRM Sync
After the appointment is booked, all the details are synced directly into your CRM system. Your sales team gets the full context before every call, making follow-ups smoother and more personalised.
In short, it’s a seamless, data-driven process that helps you focus on closing deals while your appointment setting partner handles the heavy lifting of finding and qualifying prospects.
Why Hire Outbound Appointment Setters in Australia
Australia’s B2B landscape values personal connection and local knowledge. Hiring Australian appointment setters ensures native communication style, time zone alignment, and compliance with privacy and Do Not Call laws. Outbound setters can also warm cold leads with human touch — something automation alone can’t replicate.
Explore Why Your Business Needs a High-Ticket Appointment Setter to Land High-Value Clients
Why Outsource Appointment Setting Services
- Access to specialised expertise and AI-driven processes
- Scalable team without the overhead
- Immediate pipeline boost for new product launches or market expansions
- Real-time reporting and performance tracking
- Integration with your CRM and sales stack
When Should You Hire an Appointment Setting Service Provider?
Consider outsourcing when you:
- Lack of in-house SDR resources
- Are expanding into new markets or industries
- Need to stabilise lead flow
- Plan to launch new products
- Want to reduce customer acquisition costs
How Much Does Appointment Setting Cost in Australia?
| Pricing Model | Average Rate (AUD) | Details |
| Pay Per Appointment | $50 – $300 per meeting | Ideal for smaller, results-driven campaigns with clear ROI targets. |
| Hourly Rate | $25 – $99+ | Flexible for call-based appointment setting or follow-up work. |
| Monthly Retainer | $1,000 – $5,000 | Best for ongoing, multi-channel programs and sustained pipeline growth. |
| Project-Based | $10,000 – $49,000+ | Designed for one-off or time-bound campaigns such as product launches, event lead generation, or market-entry initiatives. Offers flexibility without long-term commitments. |
Disclaimer: These figures reflect general industry norms across the Australian B2B market. Actual costs may vary depending on your region, target audience, lead qualification criteria, campaign complexity, and program duration.
Pricing depends on your target market, lead complexity, campaign duration, and expected appointment volume. Most Australian companies start with a short-term project-based model before moving to a monthly retainer once performance metrics are established.
How to Choose the Right Appointment Setting Partner
- Check industry experience and client case studies.
- Ensure they use multi-channel outreach (voice, email, LinkedIn).
- Ask about data accuracy and CRM integration.
- Look for transparent reporting and feedback loops.
- Assess their pricing and contract flexibility.
- Confirm compliance with Australian privacy laws.
Outsource your appointment setting to the experts who know the Australian B2B market best.
Why Callbox Is the Right Appointment Setting Partner in 2026
With a two-decade track record and a strong presence in Australia and across APAC, Callbox Australia remains the benchmark for high-quality B2B appointment setting.
Callbox’s strength lies in its AI + Human approach, combining data science with relationship-driven outreach to build pipelines that convert. Each campaign is fully customised, with dedicated SDRs, Client Success Managers, and Data Analysts working as an extension of your sales team.
Key Differentiators:
- AI-powered data enrichment and targeting
- Smart Engage platform for multi-touch campaign management
- Proven ABM process for high-value accounts
- CRM integration and real-time reporting
- Cross-border marketing reach with local execution
Final Word
Choosing the right appointment setting services in Australia is more than a vendor decision. It’s a growth investment. The right partner will not only help you set more appointments but also increase your revenue pipeline and shorten your sales cycle.
