Dara Lin

If it’s really that good, why is it that many business owners and marketers still fail on their marketing automation?

Leading the team, I don’t just want to provide new opportunities for our client. I want more than that!

Here’s how to sell cyber security solutions that will help make decision maker say ‘yes’.

Scripts make you sound spontaneous and confident over the phone. Here are cold calling scripts that will impress Australian prospects.

The top 3 benefits of multi-channel marketing that will make you say, I need to implement this within my organization.

Many telecom companies are struggling with their lead generation because of ineffective ways to engage with prospects and acquire leads.

I’ve listed down 13 reasons why data profiling is important and how it can provide accurate data for a specific niche that you’re targeting.

Here are the top 5 digital marketing tools that can help you reach out to prospects, nurture them and turn them into loyal clients.

Here are 3 biggest challenges software companies are experiencing when marketing their products and how to overcome it?

So how would you know what channel to use to communicate and engage with your prospects?

In the business world with so many competition, how can a new business make sure it can survive and compete in the market?

Marketers can develop relationships with prospects at every stage of the sales funnel by nurturing them.