Dara Lin

So let’s take a look back at our top 5 most viewed, shared and read for 2016.

Overcome these challenges and eventually increase your company’s sales. Here are 5 tips to help boost your IT appointments for the entire 2017.

What trends will continue to spur in the world of marketing in 2017? Here’s a list of some B2B marketing trends to watch out for this year.

It’s better to expect difficult questions from customers in order to be ready in providing them the exact answer they need.

Here are some tips from Salesforce on how to gain your prospect’s trust in your next sales deal.

Let’s review some of the most important lead generation statistics in Australia and get ready to change your lead generation process.

In a bid to sell software solutions, IT managers resort to a myriad of effective techniques and instruments to market their products.

According to a report from State of Inbound 2017, social media can generate almost 100% more leads than other channels. Read more social media statistics..

lead generation are always esteemed in a way newbies will never achieve despite being impregnated with all the necessary textbook knowledge.That reason is wisdom – which can only be gained through experience. Lots of it.

Why is it that many marketers still think it’s an advantage to have behavioral targeting as part of their marketing strategy despite its potential pitfall?

Here are the best practices in carrying out an appointment setting campaign.

Here are 5 retargeting tactics from drip email to lead generation according to David Kirkpatrick, Senior Reporter at MarketingSherpa.com