Dara Lin

The Callbox team recently published a free eBook that provides an in-depth analysis of how rapid digital transformation is reshaping marketing in nine (9) key B2B industries.

Check out the 5 types of content to boost your sales outreach and find out how to use them effectively for a more rewarding outbound sales campaign.

Gain marketing traction for your startup by utilizing buyer personas and ideal customer profiles to target and engage the right people with the best revenue potential.

In this article, we look at some tips on how to create a winning value proposition that will help you land more clients and close large deals.

A lapsed lead is one of the reasons that may contribute to the failure of your lead generation efforts. How you manage these lapsed leads would either make or break a campaign’s results.

Practice proper and efficient marketing to sales leads handoff and start improving your conversions as we look at some best practices in lead management and qualification.

Start hitting the sweet spot and get your prospects to say ‘yes’ by gaining a better understanding of the things to do and not to do when selling.

In this article, we’ll show you how you can get more leads for your renewable energy business as we take a look at some insights and actionable tips.

Overcome challenges with growth using the tips in this post and achieve revenue goals for your Sydney-based business in today’s ever-emerging digital world.

Learn about the ways to approach B2B lead generation for specific verticals and find out how a well-thought-out targeted strategy impacts your overall marketing campaign.

Turn sales conversations into sales conversions using sharper prospect insights brought to you by the 5 F’s of data hygiene best practices.

Make your energy industry marketing strategy robust enough to withstand anything that the future throws at you.