Entries by Maegan

Meet the Callbox Team at Dreamforce 2016!

“A rock star, a politician, and an entrepreneur walk into a bar…” No, that’s not an introduction to an oft-heard bar room joke. That’s just a highly possible scenario in one of the most anticipated and participated tech events in the world – Dreamforce. On October 4-7 this year, the streets in downtown San Francisco […]

Power Up Solar Marketing with Outsourced Lead Gen Services

Solar companies nowadays are constantly improving their old models and reinventing new and improved solar panels that are highly efficient and affordable which are easily available to all.  They are putting too much effort on marketing to help educate people and increase environmental awareness.  Both residential and business owners are considering installing rooftop panels to […]

Customer Profiling: Should you Verify Business Contacts Through Calls?

Wikipedia says Identity verification service is used by businesses to ensure that users or customers provide information that is associated with the identity of a real person.The service may verify the authenticity of physical identity documents such as a driver’s license or passport, called documentary verification, or may verify identity information against authoritative sources such […]

Better Leads? Two Words: Customer Segmentation

Divide and conquer. An ancient political strategy widely used throughout history. Both the Roman Empire and the British Empire divided their constituencies into small tribes in order to control their lands and territories. It was used by the Romans when they took Britain, when the British Empire took India, and when the Anglo-Normans took Ireland. Julius Caesar […]

Lessons Learned from a Robot Telemarketer: Samantha West

Technology breakthroughs like robotics, virtual reality, self-driving cars, and drones are expanding skills, getting smarter and seem to gradually moving up the corporate ladder. And telemarketing is no exception. In fact, in 2013, Time has featured a robot telemarketer named Samantha West, who conversed like a real human.   Telemarketer Samantha sounded so real but […]

Generating Leads in Australia (The Inbound Way)

How do you catch a rat without chasing it? The answer might be so obvious. You put a cheese on a mouse trap. Generating leads (the inbound way) is the same thing. You can’t do anything but wait for leads to fill up your contact forms. If you think that inbound marketers are in some […]

Facing Marketing Challenges in Australia’s Software Industry Head-On

Australia’s software industry, both the sales and development areas of it, held promise. The thing is the country failed to cultivate an environment with lots of room for creativity. As a result, its growth was stunted. If only its scope, size, and level of activity are improved, Australia’s software industry would thrive. What’s the industry […]

Often Overlooked Ways in Generating Leads in Australia

Generating Leads in Australia doesn’t only speaks about skills and intellect because these will be less valuable without urgency. When plan A fails, there should be more plan than just plan Z. A successful marketing campaign is a fine mixture of creativity and proactive mind. Below are tips from Kostas Augerinos in his Article ‘9 Tips for Generating More […]