In our ongoing quest for leadership excellence and global market growth, it is our delight to announce Rebecca Matias’s promotion to Chief Operating Officer at Callbox. Rebecca, with her extensive industry knowledge and innovative strategies, has been instrumental in shaping the company’s trajectory in the B2B sector. Rom Agustin, CEO-Founder of Callbox, expresses excitement, acknowledging […]
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Social media marketing is like busking on a busy, noisy city street. A lot of people might be around, but most of them aren’t there to listen to you. Email marketing is different. It’s like being invited to a radio station where everyone is intent on lending you their ears. Studies reveal that there are […]
Picture this: You enter a store where everything – from signages to product labels, price tags, and currency- is foreign. Would you feel confident in making a purchase? For most of us, of course, the answer is a resounding “no”. In fact, according to Kinsta, 75% of consumers share this sentiment: they want to buy […]
Setting the stage for a successful B2B business is a challenging feat, and so is marketing it to the right audience. Traditional mass advertising and email blast campaign no longer deliver the most optimal results in today’s dynamic marketing landscape. Fortunately, technological advancements revolutionized the marketing sector and empowered businesses with efficient ways to connect […]
To capture fresh customers, European B2B companies needs a strategic lead generation approach. To run a cost-effective campaign, one must be mindful of the considerations and the necessary steps to be taken.
So, here’s the thing: The not-so-great news is you’re having a tough time booking appointments with potential clients. On the bright side, you’re not alone! In fact, a lot of B2B businesses face the same issue. For many B2B businesses, getting in touch with decision-makers and scheduling a meeting can be a daunting task. However, […]
To be truly happy and fulfilled, human beings rely on robust and lasting relationships. Countless research reports reveal that our mental, physical, and emotional health is heavily influenced by the quality of relationships we have. It also helps us live longer, deal with stress better, and improve our social well-being. This concept applies not just […]
Fintech (financial technology) is constantly transforming in recent years, with the emergence of innovations and technologies that change the game in the financial industry. The said sector is anticipated to see massive growth this year. As businesses make the shift to digital solutions to handle their financial operations, more and more consumers turn to their […]
Discover why lead generation is critical for logistics companies looking to grow their customer base and increase revenue. Read on to learn more.
Identifying which leads are ready to purchase and which ones need more nurturing can be tedious, especially if you have hundreds of leads that visit your website. That’s why you need the right sales process to improve your sales performance.
If you’re planning to start a company in Australia, here is a guide on how lead generation can help add revenue to your business and push it forward.
In this blog, we are going to talk about the different types of buyer roles you are most likely to come across and what tactic(s) you should be using for each of them.
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