Callbox
Case Study

Callbox ABM Bridges Tech Leader’s Market Gap

Client

Software and Technology Services
Sydney, Australia
HQ: Sydney, Australia
Lead Generation, Appointment Setting

Target Market

APAC (ANZ and Asia), EMEA (UK)
Healthcare & Pharmaceuticals, Financial Services & Banking, Manufacturing & Supply Chain, Government & Public Sector, and Retail & Consumer Goods
C-level executives, Senior IT Managers & Directors, Operations Directors & Managers, Project Management Officers, Heads of Procurement, and Chief Information Security Officers
148
Marketing Qualified Leads
103
Sales Appointments
94
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  • Effectively executed an AI-driven ABM Lead Generation and Appointment-Setting program tailored for a software and tech giant.
  • Employed targeted, multi-channel strategies that enhanced brand visibility and amplified lead generation, expanding the customer base.
  • Met key objectives by securing best-fit accounts and attracting highly qualified prospects.