Case Study
Callbox ABM Concluded Top ICT’s Quest for Success
Client
ICT
Singapore
HQ: Singapore
Lead Generation, Appointment Setting
Target Market
Singapore, Malaysia, Philippines
All (Except Telco, Cybersecurity, System integrators and Public Sectors)
SVP/EVP/VP/Director/ Manager - IT, Network, Security, Procurement Heads, CTO, CIO, CSO/CISO, CFO
84
SQLs
126
MQLs
246
Follow-ups
- Successfully completed a 6-month Lead Generation and Appointment Setting campaign for a leading ICT company
- Worked out campaign actions that helped the Client promote their newly launched next-generation cloud-delivered services
- Achieved key objectives in terms of best-fit accounts and highly-qualified prospects
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