client success story
Callbox Helped IaaS Firm Re engage Old Contacts Convert Into Leads (Case Study)

Callbox Helped IaaS Firm Re-engage Old Contacts and Convert Into Leads

Sales Appointments
60
MQLs
546
Social Media Connections
222
Industry
IT, Software
Location
USA, Europe, Asia Pacific
Headquarters
CA, USA
Campaign Type
Lead Generation, Appointment Setting
Target Location
SEA, ANZ
Target Industries
BFSI, Digital Banks, Telco and Remittance Companies
Target Contacts
IT Manager, CEO, CTO, Managing Director, CIO, Marketing Director, COO, Technology Risk Manager

The Client

The Client is a trusted, global AI-powered IaaS (identity as a service) firm, eradicating online identity fraud through end-to-end verification solutions for customers to meet their AML and KYC compliance. They are an awardee of Frost & Sullivan’s North American Entrepreneurial Company for the Biometric Security Solutions Industry.

The Challenge

The Client previously ran a campaign with another provider that generated contacts that were never converted into leads. These were companies they spoke to but were not followed up for more than a year which they want to reach out again. However, the data list needed to be cleansed as contact names and other information may have already been changed. They also wanted to generate fresh leads and social media connections, but they do not have the tools to work out with.

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