Complete Results
Key Highlights
- Successfully completed an Account-Based Marketing Lead Generation and Appointment Setting campaign for a software company
- Worked outbound campaign activities that opened opportunities for new customer engagement
- Achieved key objectives in terms of best-fit accounts and highly-qualified prospects delivered
About the Client
Headquarters
Ontario, Canada
Industry
Manufacturing such as Life Sciences, Automotive, High tech and electronics, CPG, Industrial, Aerospace and Defence
Location
North America, Asia Pacific, Europe
Target Audience
Decision Makers
Director, General Manager, EVP/SVP/VP, C-Level, Demand Management, Demand Planning, Manufacturing, Materials, Planning, Sales & Operations Planning, Supply Chain, IT Executive, VP and above, CTO, IT Director and above, CFO
Industries
Manufacturing such as Life Sciences, Automotive, High tech and electronics, CPG, Industrial, Aerospace and Defence
Locations
Singapore, Taiwan, Hong Kong, Australia, New Zealand, Malaysia
The Client
The Client is a supply chain management and sales and operation planning software company that provides Digital Transformation, Disruption and Volatility, Talent and Change, and Sustainability to a wide range of industries. Its industry-proven applications and extensible, cloud-based supply chain planning platform empowers planners, business leaders and IT professionals to know sooner, act faster, and remove waste.
The Challenge
The Client was looking for a Lead Generation agency that supports a multi-channel approach to help them generate leads and build their database. The selection was fast and easy – from a number of proposals that they have received from top B2B marketing providers, they chose Callbox, as the latter’s broad range of services seemed to best meet their requirements.