Case Study
How Callbox Became Planning Software Firm’s Lead Generation Axis
Client
Manufacturing such as Life Sciences, Automotive, High tech and electronics, CPG, Industrial, Aerospace and Defence
North America, Asia Pacific, Europe
HQ: Ontario, Canada
Lead Generation, Appointment Setting
Target Market
Singapore, Taiwan, Hong Kong, Australia, New Zealand, Malaysia
Manufacturing such as Life Sciences, Automotive, High tech and electronics, CPG, Industrial, Aerospace and Defence
Director, General Manager, EVP/SVP/VP, C-Level, Demand Management, Demand Planning, Manufacturing, Materials, Planning, Sales & Operations Planning, Supply Chain, IT Executive, VP and above, CTO, IT Director and above, CFO
60
SQLs
342
MQLs
130
RSVPs
- Successfully completed an Account-Based Marketing Lead Generation and Appointment Setting campaign for a software company
- Worked outbound campaign activities that opened opportunities for new customer engagement
- Achieved key objectives in terms of best-fit accounts and highly-qualified prospects delivered
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