client success story

How Callbox Became Planning Software Firm’s Lead Generation Axis

SQLs
60
MQLs
342
RSVPs
130
Industry
Manufacturing such as Life Sciences, Automotive, High tech and electronics, CPG, Industrial, Aerospace and Defence
Location
North America, Asia Pacific, Europe
Headquarters
Ontario, Canada
Campaign Type
Lead Generation, Appointment Setting
Target Location
Singapore, Taiwan, Hong Kong, Australia, New Zealand, Malaysia
Target Industries
Manufacturing such as Life Sciences, Automotive, High tech and electronics, CPG, Industrial, Aerospace and Defence
Target Contacts
Director, General Manager, EVP/SVP/VP, C-Level, Demand Management, Demand Planning, Manufacturing, Materials, Planning, Sales & Operations Planning, Supply Chain, IT Executive, VP and above, CTO, IT Director and above, CFO

The Client

The Client is a supply chain management and sales and operation planning software company that provides Digital Transformation, Disruption and Volatility, Talent and Change, and Sustainability to a wide range of industries. Its industry-proven applications and extensible, cloud-based supply chain planning platform empowers planners, business leaders and IT professionals to know sooner, act faster, and remove waste.

The Challenge

The Client was looking for a Lead Generation agency that supports a multi-channel approach to help them generate leads and build their database. The selection was fast and easy – from a number of proposals that they have received from top B2B marketing providers, they chose Callbox, as the latter’s broad range of services seemed to best meet their requirements.

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