Marketing Automation with a Human Touch

Callbox Live Events are finally back!

After two years of having to put it on hiatus, we will have our first live event again. 

We often emphasize the importance of incorporating automation into your lead generation strategies, and this time we want to take it even further. As your customers should always be at the forefront, it’s also important to remember that they are human, and so our automation strategies should also have a Human Touch to them. 

This May 26, join us as our very own Director of Sales, Gary Sia, and Senior Client Success Manager, Zaira Musngi as they discuss all the different ways you can effectively and strategically merge human and tech elements in order to level up your automation strategy to a larger scale that enables you to properly put your customer at the center. 

Major Key Takeaways for you:

  • Learning how to utilize automation successfully by sending strategically timed messages that nurture your leads without alienating them. 
  • Creating actionable sales and marketing automation tips ready to immediately implement.
  • Creating buying experiences that will put your prospects in the center

Hosting an event soon? Seize the ultimate key to triumph with our latest free ebook. Elevate your game, boost registrations, and skyrocket turnout effortlessly. Get your copy for free.

Callbox Maintains High Rankings on Major Agency Review Sites

Callbox Maintains High Rankings on Major Agency Review Sites

Latest ratings from three high-profile sources show that Callbox continues its steady streak of top-notch performance in a number of marketing service categories.

Earlier this month, three ratings and reviews sites published their updated rankings of best-performing marketing agencies. Business.com, Clutch, and 10Seoes each gave Callbox very high scores in several service criteria, placing the company well ahead of many of its peers. The new batch of reports adds to the Callbox team’s outstanding record of recognitions from third-party sources.

No. 2 on Clutch’s Top B2B Lead Generation Companies (as of April 2, 2018)

No. 2 on Clutch’s Top B2B Lead Generation Companies

Callbox took the second Spot on Clutch’s latest Top B2B Lead Generation Companies Leaders Matrix. The updated ratings indicated that Callbox garnered 33.4 points for the “Ability to Deliver” criterion (top score was 33.6).

A breakdown of the Ability to Deliver score showed that the company received high ratings for all three subcategories: 16 points for Customer Reviews, 7.8 points for Client Portfolio, and 9.6 points for Market Presence.

Clutch uses its trademark Leaders Matrix methodology to help buyers objectively find a vendor that matches its needs. The Leaders Matrix maps service providers according to their area of focus and proven ability to deliver.

No. 4 on Business.com’s Best Sales Lead Generation Services (as of March 2018)

No. 4 on Business.com’s Best Sales Lead Generation Services (as of March 2018)

Business.com recently ranked Callbox fourth on its Best Sales Lead Generation Services list. The report rates each service provider based on how well it stacks up against the competition in terms of lead generation strategy, lead management capabilities, and quality of customer support.

No. 6 on 10Seos’ Top 10 Lead Generation Companies for Best Services, April 2018

No. 6 on 10Seos’ Top 10 Lead Generation Companies for Best Services, April 2018

This month’s list of Top 10 Lead Generation Companies for Best Services from 10Seos shows Callbox in sixth place. While the website primarily focuses on SEO agency rankings and reviews, 10Seos also serves as a trusted resource for finding other types of marketing service providers.

Similar to Clutch and Business.com, 10Seos also gives greater weight to customer feedback in its rating methodology. The site follows a rigorous set of standards and procedures that takes both customer experience and project portfolios into account.

As Q2 begins in earnest, the Callbox team counts these developments as part of its growing list of recognitions garnered for 2018, and looks forward to keeping customer success front and center of the services it offers.


Callbox Continues Momentum in 2018 with Latest Spate of Top Rankings

Callbox Continues Momentum in 2018 with Latest Spate of Top Rankings

Callbox Continues Momentum in 2018 with Latest Spate of Top Rankings

A series of high-profile reports published earlier this month further cements Callbox’s place among top lead generation providers.

The Callbox team is off to a strong start in 2018 as newly-released rankings from Clutch, Profiles and Reviews, Business.com, and 10Seos show the company continues to outperform its lead generation peers in a number of service categories and criteria. The recent round of recognitions extends Callbox’s unbroken string of high rankings going back several years.

No. 1 in Clutch’s Top B2B Lead Generation Category (as of January 10, 2018)

No. 1 in Clutch’s Top B2B Lead Generation Category (as of January 10, 2018)

Callbox topped Clutch’s latest B2B Lead Generation Leaders Matrix, jumping 3 notches from its ranking last year. The report showed Callbox received a score of 33.8 points under the “Ability to Deliver” criterion and a rating of 75% for “Service Focus”. Callbox’s Ability to Deliver score was buoyed by excellent performance in all three components that make up the yardstick: Reviews (16.4 points), Client Portfolio (7.8 points), and Market Presence (9.6 points).

Clutch is a ratings website that helps buyers compare and evaluate IT service providers. It rates and ranks vendors using its trademark Leaders Matrix tool, which gives more weight to customer feedback.

No. 1 on Profile and Review’s 2018 Top 10 Lead Generation Service Providers

No. 1 on Profile and Review’s 2018 Top 10 Lead Generation Service Providers

Profiles and Reviews recently ranked Callbox #1 on its 2018 Top 10 Lead Generation Providers list. While it gave Callbox and five other lead generation companies a 5-star rating, only Callbox offered all four of the key lead generation solutions in its main comparison table: Digital Media, Direct Mail, Telephone Contact, and CRM Integration.

Profiles and Reviews has more than 50 years of call center management experience. This makes the rating company a trusted resource among businesses looking for lead generation solution providers and other call center services.

No. 4 on Business.com’s Best Sales Lead Generation Services (as of January 3, 2018)

No. 4 on Business.com’s Best Sales Lead Generation Services (as of January 3, 2018)

Callbox took the 4th spot on Business.com’s latest Best Sales Lead Generation Services rankings. The list compares how well each provider measures up to the competition in terms of lead generation

methodology, lead tracking capabilities, reporting tools, and customer support. Business.com cites Callbox’s multi-channel, multi-touch philosophy, Pipeline lead/campaign management platform, robust list of business contacts, and full-service campaign teams as the main factors that contribute to the company’s high ranking.

Since 1999, Business.com has remained a leading resource portal geared toward small businesses, offering valuable content and expert advice for managing and growing their companies.

No 4. On 10 SEOs’ Top 10 Lead Generation Companies for Services, January 2018

No 4. On 10 SEOs’ Top 10 Lead Generation Companies for Services, January 2018

Callbox also places 4th in 10 SEOs’ most recent list of top 10 lead generation firms. While 10SEOs is primarily a rankings and reviews resource for SEO services, the website also serves as a useful guide for comparing providers of other marketing solutions such as generating qualified sales leads and appointments.

Like the other rankings and ratings portals mentioned earlier, 10 SEOs prioritizes customer feedback when determining rankings. 10 SEOs follows a very strict ranking criterion that combines actual customer experience and in-depth company project portfolios.

The Callbox team welcomes all these developments as a sign that its focus on customer success continues to drive results. Throughout its 14-year history, Callbox has maintained a lengthy track record of outstanding performance. With the new ratings, the trend will last well into the future.

Get to know Callbox even better. Watch our video.

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Callbox Maintains High Rankings on Major Agency Review Sites
Callbox Continues Momentum in 2018 with Latest Spate of Top Rankings
Clutch Ranks Callbox - Top 5 B2B Firm in 2 Service Categories
Clutch Ranks Callbox - Top 5 B2B Firm in 2 Service Categories

Clutch Ranks Callbox Among Top 5 B2B Firms in 2 Service Categories

Clutch, an independent review and research resource, recently released its latest list of leading outbound voice and call center services. The report shows Callbox ranks 4th among top third-party verification companies and 3rd among B2B lead generation firms. The recognition adds to the multiple awards and rankings Callbox has so far garnered this year.

“We’re proud and thrilled that Callbox continues to rank as a top B2B marketing company,” said Rebecca Matias, Callbox’s head of Business Development. “This only goes to show that we continue to deliver the best service to our customers.”

Clutch is an independent Washington, D.C.-based rating and review website that helps buyers find top IT and marketing service providers. The site evaluates vendors based on client reviews, company expertise, industry recognition, client/project portfolio, and market impact. Its primary goal is to solve the two-sided problem of matching buyers with the best vendor that fits their needs.

To do this, Clutch relies on their proprietary Leaders Matrix methodology. The Leaders Matrix assesses service providers based on their area of focus and proven ability to deliver. Under the “Ability to Deliver” dimension, client feedback makes up the biggest portion followed by client portfolio then by market presence.

The recent Clutch report covers six outbound call center categories: telemarketing, third-party verification, collections, B2B lead generation, B2B appointment setting, and surveys. Clutch gives Callbox a total score of 32.4, placing the company at the 4th and 3rd places under the third-party verification and B2B lead generation categories, respectively.

Clutch

Drilling down further on the Leaders Matrix, Callbox recorded 15 points for reviews (top score was 16.8), 7.8 points for customer/experience (top score was 8.6), and 9.6 points for market presence (which was the top score).

“Clutch’s ranking lean more toward customer feedback,” adds Rebecca. “So, reaching the top 3rd and 4th spots on the list really says a lot about the level of satisfaction we bring to our customers.”

Throughout 2017, Callbox has consistently earned a spot in the top lead generation companies lists compiled by major ranking and reviews sources. TechnologyAdvice cited Callbox as one of its top 5 outsourced marketing picks, while Comparakeet gave Callbox a near-perfect 9.6-point score for lead generation services.

Business Phrases: Callbox Among Top Lead Generation Services

Business Phrases: Callbox Among Top Lead Generation Services

Any marketing agency right now is busy developing nifty tools in order to enhance their capabilities, maintain clients, and win over new ones.

Apparently, it’s not that as easy a feat since a marketing company has to deal with a lot of competition. Success can only be experienced by enterprises that have what it takes to make an impact – and for a very long time at that!

Hardly do companies get a massive appeal. And luck certainly doesn’t have anything to do with success. If anything, success is mostly a result of innovation and a desire to listen to what people want. Lead generation brands all have the same taglines to offer to eager prospects, but to truly make your mark in this field takes more than these.

Sure there are ups and downs in the field of B2B marketing, but 2017 seems to be a good year for Callbox.

After being as one of the top five lead generation agencies by TechnologyAdvice, this pioneer in the field of marketing technology has culled yet another merit to its name.

BusinessPhrases.net, a site devoted to the business development and knowledge sharing has also made Callbox a top pick among other B2B marketing services.

In fact, it has put Callbox at the top of its Lead Generation Companies: the Best list containing the most popular as well as best performing lead generation services that cater to various industries in the B2B market. The list includes companies that “provide you with the right lead generation techniques, solutions, and strategies you need to develop your sales pipeline.”

And apparently, Callbox doesn’t fail to impress with its effective use of inbound and outbound marketing campaigns that are guaranteed to satiate the sales pipeline with high-quality sales leads.

To quote from BusinessPhrases.net:

“Backed by smart marketing technology and proven prospecting processes, (Callbox gives) you the power to scale your sales team and effectively boost your sales numbers through their lead generation services.” 

Read full article..

And it doesn’t stop there. The site also gave chops for Callbox’s ability to juggle multiple channels through its home-grown marketing platform Pipeline. Intricate lead generation activities such as lead management and lead nurturing are effectively handled using a balance of automated marketing processes as well as good old-fashioned cold calling.

Through this tandem, Callbox is able to generate quality leads and set appointments that are sure to end in a close. With such a marketing automation tool at its disposal, Callbox can guarantee a streamlined marketing process that can benefit any enterprise from any given industry.

But we won’t stop working right there. It seems like the only way to go now is forward, and Callbox will continue innovating while maintaining its core principle of helping enterprises navigate their way through the intricacies of B2B marketing.