A Couple of Weeks Away to Callbox’s Second Sales Prospecting Workshop (Featured Image)

A Couple of Weeks Away to Callbox’s Second Sales Prospecting Workshop

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Callbox’s second “Sales Prospecting Masterclass for Information and Communications Technology (ICT)” workshop is just a couple of weeks away.

The free live event will happen on June 21, 2019, @JustCo 6 Raffles Boulevard, Marina Square.

Seats are filling up fast! But there are few more remaining open for reservation. Click below to reserve.

The upcoming “Sales Prospecting Masterclass for Information and Communications Technology (ICT)” is a second among a series of masterclasses that Callbox will hold this year.

It will equip ICT sales and marketing decision makers with the knowledge and tools to get better results from their prospecting efforts.

Moreover, the masterclass will substantially address the need from ICT sellers to develop a complete, coherent and consistent prospecting program that works in today’s ICT buying landscape.

Being able to compete with ICT customers’ purchase behavior brought by the rapid technology innovation and adapting new sales and marketing processes to keep up with the development were some of the key takeaways that Innobay and Fluxym got from our first “Sales Prospecting Masterclass for Information and Communications Technology (ICT)” workshop last March 29, 2019.

Get an in-depth account behind how we planned, prepared, and executed our first workshop that exceeded our goals and expectations.

And in the coming workshop on 21st June 2019, Callbox’s CEO, Rom Agustin, and Creative Director for Marketing, Charmaigne Española, will share practical insights on effective sales prospecting in the ICT industry, covering every important detail in the process:

  • Pinpointing ideal ICT buyers
  • Capturing Crucial Prospect Information
  • Segmenting and Personalization
  • Ranking and Prioritizing Prospects
  • Nurturing and Converting Prospects
  • Case Studies on Effective Sales Prospecting

At the end of the workshop, ICT sales and marketing leaders will take away a holistic knowledge on modern sales prospecting program loaded with high-level content on industry best practices and real-world examples, that will allow them to:

  • Gain a solid understanding of the modern B2B IT sales process
  • Know each component in the IT sales cycle inside-out
  • Become proficient in various ICT prospecting strategies
New Callbox Site Feature Brings Key B2B Industries into Sharper Focus

New Callbox Site Feature Brings Key B2B Industries into Sharper Focus

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The ‘My Industry Insights’ tool combines information drawn from past campaigns and data pulled from Callbox’s proprietary marketing database to let site visitors accurately size up their target verticals.

The Callbox team recently launched a new feature on its website called ‘My Industry Insights’, an interactive tool that helps users gauge and explore the targeted marketing potential for their industry. Released as a follow-up to Callbox’s data preview tool unveiled in March, My Industry Insights adds to the company’s growing suite of capabilities tailored for data-driven B2B marketers.

With the newly-deployed tool, a user gains insights on the size and composition of the potential audience they can reach. My Industry Insights analyzes campaign results of companies identical to the user’s organization. It then applies this information to identify the most relevant decision makers from Callbox’s massive in-house database, so that site visitors can learn about:

  • How many relevant and interested decision makers they can connect with
  • The top industries and verticals where opportunities tend to come from
  • Callbox clients that belong to the site visitor’s industry
  • Some notable leads and appointments Callbox handed off to these clients
  • How many qualified appointments Callbox has delivered so far for clients in the specified industry

Users can quickly access all these stats on the My Industry Insights page by choosing their industry from a drop-down menu. Information on the most relevant verticals and their corresponding record counts are available under the “Target Industries” and “Top Industries” sections, respectively. Details on identical clients and notable appointments are displayed in the “Our Clients…” and “We Got Our Clients to Meet…” sections.

The team wants B2B marketers to leverage My Industry Insights in order to make informed decisions about working with Callbox. The Callbox team believes it’s not a matter of telling potential customers about the company’s capabilities; it’s all about showing what they can achieve with a Callbox campaign.

Callbox Adds Interactive Data Preview Tool as New Website Feature

Callbox Adds Interactive Data Preview Tool as New Website Feature

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The new website tool lets clients quickly get a feel for how big the target audience they can potentially reach with a Callbox campaign.

As part of its mission to help B2B marketers make data-driven decisions, Callbox recently unveiled an interactive tool on its website that allows customers to preview the company’s massive in-house contact database. The latest website enhancement gives clients a crucial piece of information for their targeted marketing initiatives: the size of their target audience.

Contact lists can make or break an outbound campaign. That’s why the Callbox team wants marketers to catch a glimpse of the data resources Callbox can offer. Knowing this information can help marketers estimate whether their target segment is large enough to achieve their desired results when targeting a specific region.

Using the interactive data preview tool, visitors can choose a country from a drop-down menu and view record counts broken down by industry, employee size, and annual revenue. The available countries currently include USA, Singapore, Australia, UK, Malaysia, Hong Kong, New Zealand, Canada, and China.

Users can then drill down further on the country totals by looking at record counts under specific industries and firmographic attributes. The tool also returns the total number of contacts with valid email addresses, as well as how many unique companies and organizations that potentially match their ideal customer profiles.

Related: 5 Things Australian Companies Should Consider When Buying a Marketing Database

The Callbox team is planning to add more features to the data preview page, including the upcoming “My Industry Insight” tool, which will allow users to get an in-depth overview of their target industry or vertical.

Callbox maintains an in-house database of over 44 million decision makers from organizations around the world. The company acquires, verifies, and manages prospect data through a combination of automated and human-enabled processes. Callbox employs full-time data specialists and uses robust database management tools that guarantee data accuracy, completeness, and timeliness.

Callbox Team Readies Up for LeadsCon Las Vegas 2018

Callbox Team Readies Up for LeadsCon Las Vegas 2018

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Callbox’s 2018 event calendar kicks off with this year’s much-awaited LeadsCon conference, which takes place March 5 to 7in Las Vegas.

LeadsCon Las Vegas is the first leg in a two-part series of yearly expos that focus on customer acquisition and conversion strategies. The 3-day event, scheduled for March 5 to 7, 2018 at The Paris Las Vegas, bills itself as “the performance marketing conference”—and for good reasons, too.

This year’s LeadsCon Las Vegas features more than 90 speakers from tech, financial services, and other B2B verticals, representing companies like Uber, Facebook, The Lending Tree, Spring Venture Group, etc. Key activities include hands-on workshops on content marketing, SEO, and partnership marketing, while presentations cover titles such as:

  • TCPA Industry Alert
  • Paradigm Shift: Signal is the New Lead
  • Using People-Based Measurement for Real Business Outcomes
  • Get a Second Chance to Make a First Impression with Email Retargeting
  • From Likes to Leads—Leveraging Facebook Lead Ads for Customer Acquisition
  • Less Leads, More Lifetime Value: Think Like a Digital Economist
  • Small Data: The Key to Call Tracking and Cracking the Code of Offline Conversions

Callbox has always been open to learning about tools and tactics that help the company improve its services. That’s why we always make it a point to join marketing conferences like LeadsCon. What we’ll pick up at the 3-day show will surely drive better results not only for the Callbox Team but for our customers as well.

So, if you’re also headed to LeadsCon Las Vegas 2018, we’d love to meet up with you there.

How the Callbox Team Spends the Holiday Season [INFOGRAPHIC]

How the Callbox Team Spends the Holiday Season [INFOGRAPHIC]

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The holidays are once again upon us. That means it’s time to kick back, relax, and get into the festive mood. In the spirit of the season, we bring you this little infographic that shares how the Callbox team joins the celebrations.

How the Callbox Team Spends the Holiday Season [INFOGRAPHIC]

Parties

This year’s company party is a fitting conclusion to an amazing 2017. But the year-end party goes beyond celebrating business successes. It’s about showcasing the Callbox culture and identity.

We always plan the party around maximizing team interaction. We’re a relatively big family, so this is one way of helping everyone get to know everybody else.

Charity

Charity has always been a part of Callbox’s holiday tradition. In fact, giving back to the community forms part of our calendar the whole year round.

Each year, we carry out feeding programs, help deliver relief goods, and conduct after-school learning projects. The holidays simply wouldn’t be complete without donations and volunteer work from the team.

Gift-Giving

Callbox is a family of generous gift givers. When the holidays roll around, everyone’s busy making their list and checking it twice (and sometimes even thrice).

The Callbox team has its own take on the Secret Santa tradition. Everybody gets little presents from their Secret Santas weeks before the actual gift exchange.

Contests

Nobody at Callbox shies away from a contest. That drive to compete and win makes Callbox the company it is today. It also makes the holidays really exciting.

Each December, different departments go head to head, showing off their skills in activities such as Christmas tree-decorating and choral singing.

Awards

Being part of the Callbox team means your performance doesn’t go unnoticed or unrewarded. December is the time for recognizing the great work that everybody’s been doing for the past 12 months.

We make the holidays even brighter by letting the Callbox team’s stars shine through awards and prizes.

Lookback/Look-Ahead

For most companies, the run-up to the end of the year is when annual reviews and planning kick into high gear. At Callbox, we turn these activities into a holiday staple.

We take a collaborative approach to planning and review. This means that we sit down as a team and work out where we’ve been and where we’re going.

Looking back, we’ve had a lot of fun and learned a lot in the Savvy Marketer blog. We really hope you’ve enjoyed and gained from what we had put out here in 2017. Looking forward, we’ll continue publishing great content for B2B marketers as well as try out new ways to share insights.

From all of us here at Callbox:

Happy Holidays!

Callbox is One of the Most Sought After Lead Generation Services for 2017

Callbox is One of the Most Sought After Lead Generation Services for 2017

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Yet another big win for Callbox this year as product review site Comparakeet gave it stellar scores in the field of B2B lead generation.

With a near-perfect score of 9.6 out of 10 on the site’s list of top lead generation services, Callbox has secured a good standing, second only to LinkedIn Advertising Review.

Comparakeet 2017 - Lead Generation Services - Callbox

This only shows Callbox’s own capacity to be among the B2B marketing industry’s top brands. With experience across a wide range of industries, marketing disciplines and platforms, the firm has become a household name for COO’s and executives that want only the best results in their lead generation and appointment setting.

For Janus Jarapa, several indicators show why Callbox deserved the second spot in Comparakeet’s list. The first thing he underscored was Callbox’s ability to allow clients to choose between traditional or online marketing. Being already an expert in multi-channel marketing, the service is readily capable of handling telemarketing, social media and email marketing campaigns. This allows Callbox to open up avenues for generating a consistent amount of high-quality leads.

Moreover, Jarapa has his hands down for the service’s database of qualified marketing leads. Containing over 50 million contacts, the database enables companies to focus on the leads that matter and ensure their pipelines never go dry of sales opportunities. Added to that is Callbox’s ability to provide a corps of capable individuals that are specifically trained to help companies nurture and convert B2B leads. Not only do these companies get just telemarketers, they will also get teams that will work round the clock to keep the pipeline fed but never satiated. Callbox also provides its clients with opportunities to interact with their designated teams to keep the marketing momentum alive.

Related: TechnologyAdvice recognizes Callbox as one of the top 5 lead generation agencies

An added feature that Jarapa underscores in his review is Callbox’s “robust reporting.” Companies need to know about their campaign’s progress and whether they are working to generate sales as they are supposed to. So, Callbox’s commitment to accurate reporting and campaign transparency provides clients with access to crucial information reflecting the performance of their campaigns. This is possible through the company’s own in-house marketing software system, Callbox Pipeline (formerly PipelineCRM). The system provides clients basically the power to scale their campaigns and position their message front and center so they can generate a great deal of B2B leads to that effect.

Related: Callbox Gets a Nod from Comparakeet!

With all these nifty characteristics in mind, no wonder Jarapa gave a stellar review for Callbox. He concludes it by saying that Callbox is a “complete, customer-friendly lead generation service” that companies from across a wide range of industries should seek.

With that said, companies are sure to find an important marketing ally in Callbox.

TechnologyAdvice recognizes Callbox as one of the top 5 lead generation agencies

TechnologyAdvice recognizes Callbox as one of the top 5 lead generation agencies

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Inbound and organic sources of leads are great avenues for keeping your pipeline flowing. But in some situations, these strategies can only take you so far, yet take up so much time. To really grow your sales funnel, an outbound lead generation company can be the sharpest (and sometimes the only) tool in the shed.

A lead generation agency’s entire reason is to help you get in front of your target prospects–whether through email, phone, or face-to-face. But regardless of how a lead generation company delivers opportunities, it all boils down to providing you with actionable marketing and sales insights. That’s what separates the best lead generation companies from the rest of the pack.

Understandably, having “the most up-to-date” and “the most accurate” database has now become the main selling point that many lead generation companies trumpet. It’s nearly impossible to tell apart genuine value versus hyped-up claims. With the potentially irreparable damage that bad marketing data can do, finding and working with the right lead generation provider is something you need to carefully go over.

That’s why a list of the top 5 lead generation companies recently published by TechnologyAdvice is a very helpful resource. Plus, we’re also excited to announce that Callbox is part of this list.

Callbox Best Lead Generation Services Review by TechnologyAdvice
Lead Generation Companies Review by TechnologyAdvice

The ranking mentions a number of key differentiators for each of the five companies. According to TechnologyAdvice, Callbox’s main strengths include:

We’re very proud and thankful that Callbox continues to garner recognition and awards as a leading B2B marketing company. But the biggest recognition we always strive to achieve is the satisfaction our clients and partners get from working with us.

Callbox Gets a Nod from Comparakeet!

Callbox Gets a Nod from Comparakeet!

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Can Callbox get any better?

Well, apparently yes, because according to a top product review site, we belong to the top brass of lead generation services out there!

Product review giant Comparakeet has included Callbox in the Top Sales Lead Generation Services, joining the likes of LinkedIn and Data.com. Comparakeet gave Callbox a score of 9.6 out of 10 for its “robust offerings in the entire industry, mainly because of their multi-pronged approach – targeting every possible avenue like voice, email, social, web and mobile.”

As a full service B2B lead generation company that caters to a diverse range of industries, Callbox has provided only the best in terms of nurturing client interactions and qualifying leads to grow sales and improve revenue performance.

But more than that, Comparakeet has also noted Callbox’s willingness to bring their client’s marketing through whole new levels using a multi-channel approach.

As companies right now outline the need to improve and streamline their lead generation and appointment setting efforts, Callbox has truly made a name for itself in its own turf.

Want to know more about why we’re on top? Feel free to read up on what we are REALLY capable of. Learn more about or Multi-Touch Multi-Channel Marketing Approach.

Watch Out! Callbox will Invade Dreamforce 2016!

Watch Out! Callbox will Invade Dreamforce 2016!

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In a White House dinner for Nobel Laureates several decades back, JFK famously said, “I think this is the most extraordinary collection of talent, of human knowledge, that has ever been gathered together at the White House, with the possible exception of when Thomas Jefferson dined alone.” 

No disrespect to JFK, but this year’s Dreamforce, which is only a week from now, could be the single biggest gathering of influential tech and business minds outside of when Steve Jobs and Bill Gates dined together.

Funny thing is, that does not hint even a morsel of exaggeration.

It’s not often that mere mortals like us get to rub elbows (and perhaps, exchange numbers) with industry leaders and trailblazers, scientists and advocates and all the people we look up to such as Marc Benioff, Melinda Gates, Mark Cuban, Tony Robbins, and the head honchos of top companies and startups alike. It’s not often that we get to talk and compare notes with thousands of other people who speak the same jargon. If there’s no adjective that combines mind-blowing and awe-inspiring and electrifying with a dash of humbling, it’s about time they made one. Or they could just turn Dreamforce into that adjective.

Of course, Dreamforce is also the best venue and provides the best excuse to become a sponge and be curious – there are thousands of sessions to choose from and hundreds of hours of keynotes and trainings and workshops it’s like a Disneyland for tech guys and entrepreneurs. Even the rule here is elementary: Be so curious it borders on being stupid. Don’t worry, most participants are too busy learning every bit they can to judge.

Incredibly, that’s not the main reason the Callbox team is invading Dreamforce 2016.

More importantly, the Callbox team would like to take this opportunity to meet and thank our past and current clients for trusting us with their business, as well as win over potential partners who just have a couple of questions to ask. We would really appreciate to get up close and personal with you. So if you want to know about our latest innovations or how we’ve managed to lead the pack in lead generation especially for IT and software, you know where to find us starting October 5th. Don’t worry, we’ll make ourselves – and that includes our CEO, Rom Agustin, himself — available to you.

Coffee and leadgen sound just about right, and they’re on us.

Now, let’s walk the walk. We’re coming because of you, and we’re not asking much except for a minute of tete-a-tete. Who knows, signing up here could be one of best decisions in your life.

Sign me up for coffee and some great conversation!

Get the latest updates on The Savvy Marketer’s Blog

Callbox Dreamforce 2016 Event Banner

Meet the Callbox Team at Dreamforce 2016!

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“A rock star, a politician, and an entrepreneur walk into a bar…”

No, that’s not an introduction to an oft-heard bar room joke. That’s just a highly possible scenario in one of the most anticipated and participated tech events in the world – Dreamforce. On October 4-7 this year, the streets in downtown San Francisco are expected to swell from almost 200,000 participants not just from California and the US, but all over the world. And yes, some of them are rock stars, political figures, and business leaders.

What is Dreamforce?

Dreamforce is an annual customer conference hosted by Salesforce, a leading customer relationship management (CRM) and Software-as-a-Service (SaaS) provider. It is also one of the largest gatherings of sales and marketing and tech people, IT professionals, developers, startups, entrepreneurs, executives, and pretty much anybody, actually, who’s interested in improving their company in terms of systems, processes, innovation, and of course, ROI. It’s a one-of-a-kind customer forum made up of more than 2,000 sessions and hundreds of hours of keynotes, trainings, and demos. Hillary Clinton, Colin Powell, Sir Richard Branson, Metallica, Red Hot Chili Peppers, The Foo Fighters, and Bruno Mars have all graced an edition of Dreamforce. Really, it’s part conference, part festival, part concert, and part social gathering.

Why Attend?

The Dreamforce website promises that, “… you’ll learn, connect, and grow. You’ll mingle with thought leaders, industry pioneers, and thousands of your peers, and you’ll walk away with knowledge, connections, and memories that last a lifetime. Best of all, you’ll have the time of your life…”

Great PR job by Dreamforce, but don’t take their word for it.

Be there and see and experience it yourself.

See, the Callbox team is also going to be there. Being one of the most trusted and recognized leaders in B2B lead generation, we thought you might want to personally ask us how we’ve  managed to exceed our clients’ expectations year in and year out. Four of our executives, including our CEO, Rom Agustin would relish the opportunity to talk with you about the Callbox brand of lead generation, our vaunted SMART Calling program, the very efficient Callbox Pipeline Lead Nurture tool, or just about anything marketing. If you are or have been a client, we’d also love to meet you there and thank you for the partnership. Coffee’s on us!

And oh, did I mention one of the best live acts in the world is going to be there, too? Yes, U2 (Bono and the rest of the gang) is headlining DF16.

Believe me, I’d happily part with a few hundred dollars in exchange for a week of learning about the industry, getting all the product updates, and meeting like-minded people. Of course, getting a Dreamforce certification plus the possibility of snapping a selfie with Bono could’ve been reasons enough.

The Callbox Team will be there October 4 to 7. Schedule your meetup by clicking on this link:

HOT COFFEE AND WARM LEADS – I’M IN!

We can’t wait to meet you!

Callbox Team at Dreamforce 2016

Read more Callbox News and Events today!

Or get the latest updates on The Savvy Marketer’s Blog

MONEYMIND-SHOW

Callbox on Money Mind: What a CEO Had Known About the Philippines Long Before its President Did

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Things are looking good for the Philippine economy. Considered the “sick man of Asia” not long ago, it has transformed into a “Rising Tiger”, thanks to a stable fiscal and monetary system and a sound macroeconomic policy. That the government singled out Business Process Outsourcing as a high-potential and priority development area for investment was a smart move as far as economic foresight is concerned. Over the past decade, the Philippines’ BPO industry has seen tremendous growth – revenues and employment have expanded tenfold since 2004, and the industry sees an average yearly growth rate of 20 percent.

Asia’s Fastest Growing Economy

In the “Philippines Special” episode of Money Mind aired over Channel News Asia, the Philippines was lauded as Asia’s fastest growing economy, due in large part to the flourishing BPO industry. As a matter of fact, the BPO industry in the Philippines is one of the biggest driving forces of the vigorous economy. Consider this: during the global financial crisis in 2009, it was (only) the overseas remittances that kept the country from recession. The year after that — and this was when the country was universally acknowledged as BPO Capital of the world – almost $9 billion in revenues was generated by the 500,000 employees in the BPO sector. Fast forward to 2015: the BPO workforce has more than doubled – more or less 1.1 million – and the revenue increased by 114% to more than $21 billion. That number is second only to the remittances by Overseas Filipino Workers ($26-30 billion). Clearly, the title “BPO Capital of the World” isn’t just for bragging rights or some nominal honor. It cemented the nation’s stake as the next techno hub, and more importantly, brought food to millions of tables.

The BPO Leader from the Province

But here’s the best part: the BPO revolution didn’t just cause a stir in the capital city. In fact, when BPO was just a fledgling industry in the Philippines, one company has already started to make a name for itself in Panay Island in the Visayas: Callbox.

First Callbox Building
First Callbox Building, 2004
callbox
Current Office

In 2004, a small startup in Los Angeles decided to set up shop in Iloilo City, the regional capital of Western Visayas. This, after the company’s founder and CEO, Rom Agustin, realized that, on paper, his home country had all the key ingredients necessary for it to transform into a growling tiger: a fast-growing middle class with money to spend, low labor and operating costs, and a 90-plus-million strong, largely English speaking population. Fueled by the desire to give back by investing in the country’s most important resources – its people, Mr. Agustin chartered a clear course towards success in the BPO industry.

Read more about: Rom Agustin and Callbox’s humble beginnings

Going “Glocal”

It turned out the opportunity was better-looking in reality than it was on paper. In a little more than a decade, the homegrown company with a humble office in Iloilo City has expanded to Davao, another booming metropolis in the southern Philippine island of Mindanao, to offices in the US, the UK, Australia, Singapore, and Malaysia, serving hundreds of multinational companies from more than 20 countries around the world.

Locally, it has spurred economic growth, paving the way for other BPO companies to invest in Iloilo City. The influx of BPO firms provided thousands of jobs to the tech-savvy young population, which in turn, had a positive effect on a number of other business areas, such as the retail, real estate, and telecom industries.

Related: Behind the Scenes: Callbox on Money Mind Show in Asia

It’s More Fun in the Philippines

There’s plenty to look forward to in the country, what with the dawn of a new administration. And as outgoing President Aquino said, “We are determined to prove to the world an important truth about our country: In the Philippines you will find a place where the government is focused on investing on its greatest resource, its people; a nation where entrepreneurs are viewed as partners, and where everyone works to prove that, for tourists and businesses alike: It’s more fun in the Philippines.”

Incidentally, Callbox’s CEO Rom Agustin had known that way before it became a catchphrase.

CAllbox Featured image default

Callbox the largest commercial cleaning prospector

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Los Angeles, CA – September 2008 – Establishing its place in the business process outsourcing industry, LA-based Callbox powers new sales for the world’s leading commercial cleaners. Callbox currently handles lead generation and appointment setting campaigns for 71 cleaning companies, including the top commercial cleaning franchises in the United States, such as Jan-Pro Cleaning Systems, ServiceMaster Clean, and Heits Building Services.

Callbox’s team of highly skilled customer service representatives, guided by the individual requirements of each commercial cleaning service, generates interest in professional custodial services. Callbox representatives communicate with top level management and decision makers of various prospect industries and establishments, offering cleaning for commercial facilities of all sizes and types, including office complexes, commercial headquarters, financial institutions, industrial facilities, and medical enters.

Callbox started serving the commercial cleaning industry in January 2006 with Cleanway International, located in Hoffman Estates. Today, Callbox still handles the Cleanway account along with 34 others, proving its confidence in the Callbox team’s ability to deliver desired business results. Aside from lead generation and appointment setting, Callbox also arranges phone appointments and delivers market research.

Commercial cleaning is one of the largest service industries in the world. With companies and organizations recognizing the importance of the appearance of their establishments in marketing an impression to customers, the demand for excellent cleaning services is now greater than ever. And so is the competition to satisfy this new wave of demand. Callbox has succeeded in reaping the lion’s share of new demand for the commercial cleaners they serve, all of which have increased the size of their business as a direct result.