Case Study
Callbox Seamlessly Pivots Campaign as HR Software Firm Rebrands
Client
Software, Business Services
UK
HQ: UK
Lead Generation, Appointment Setting
Target Market
HK, SG, MY
Agriculture, Mining, Construction, Manufacturing, Transportation & Public Utilities, Wholesale and Retail Trade, Finance, Insurance, Real Estate Services, Public Administration
HR, Recruitment, and Talent Acquisition
12
Qualified Appointments
565
Contacts Profiled
147
Potential Accounts Identified
- Launched a 2-part, APAC-focused campaign that covered database profiling and appointment setting for a UK-based HR software company
- Kept campaign seamlessly on track as Client’s objectives shifted due to ongoing rebranding efforts
- Accelerated Client’s expansion into Singapore, Hong Kong, and Malaysia with qualified sales appointments, profiled contacts and potential accounts
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