Callbox
Case Study

How Callbox Helps an ERP Partner Secure 29 Appointments

Client

IT Products and Services, Software
Australia
HQ: Asia-Pacific
Lead Generation, Appointment Setting

Target Market

Australia-Wide
Aged Care, Retail, Logistics and Supply Chain, Banking, Financial Services and Insurance (BFSI), Utilities
IT Managers and IT Systems Managers, Operations and Logistics Managers, Warehouse Operations Managers, Supply Chain Managers, Finance General Managers, CIOs, CTOs, COOs, and CFOs
29
Enterprise Sales Meeting
41
MQLs
9
Second Meeting Accounts
  • Successfully secured 29 enterprise sales meetings across Australia for an ERP and digital transformation partner with low local brand recognition.
  • Built meetings that progressed, with 9 accounts advancing to a second meeting and one to a face-to-face third meeting.
  • Proved phone-led, multi-channel outreach as the most effective way to reach busy enterprise decision-makers, with calling producing 20 of the 29 meetings.