Complete Results
Key Highlights
- Successfully launched 5 multi-channel appointment setting and lead nurturing campaigns
- Helped client achieve its goal of market expansion in APAC and USA
About the Client
Headquarters
US
Industry
Information Technology
Location
APAC Regional Office
Target Audience
Decision Makers
IO, CTO, IT Managers, IT
Industries
Information Technology
Locations
SG, MY, APAC, US
The Client
The Client is a global systems integrator and provider of end-to-end enterprise IT and software solutions. Its service portfolio includes strategic outsourcing, IT consulting, application management, training, small business services, asset recovery, and software services. It serves a huge client base in 170 countries with several business partners around the world.
The Challenge
The Client wanted to expand its market and open new accounts in the Asia-Pacific Region as well as in selected US cities. Not being satisfied with the performance of its previous telemarketing provider, they actively sought for a better lead generation carrier.