Callbox Updates Pipeline CRM with ABM Features and UI Makeover (Featured Image)

Callbox Updates Pipeline CRM with ABM Features and UI Makeover

Callbox Updates Pipeline CRM with ABM Features and UI Makeover (Featured Image)

Suite of new features and capabilities makes Pipeline CRM a smarter and more streamlined tool for orchestrating Callbox marketing campaigns.

Callbox, an award-winning B2B lead generation company, this week released fresh updates to Pipeline, its proprietary CRM and marketing automation platform. The recently-unveiled updates include the following:

The new feature set vastly enhances and extends Pipeline CRM’s user experience and core functionalities for both clients and internal users.

We wanted to go beyond just tweaking Pipeline’s look and feel, says Rebecca Matias, Callbox’s Director of Sales and Marketing.

All these changes were made with the goal of giving users the ability to quickly see the big picture or drill down for a detailed view of things—from the campaign, accounts and contacts, all the way down to individual touches.

 

New ABM capabilities

One of these major improvements is the integration of ABM features into Pipeline. Pipeline CRM now enables Callbox campaigns to effectively apply account-based lead generation and sales prospecting strategies.

Users can now choose between Contacts View and Accounts View when looking at leads and prospects. Under Accounts View, contacts are displayed according to the organization they’re connected to. This makes it easy to target accounts and understand which decision makers in a company to engage.

Account View

Contact View

Callbox Pipeline Contact View

 

More intuitive dashboard and Richer reporting features

The Callbox team also redesigned the layout and appearance of Pipeline’s main dashboard and other reports pages based on user suggestions and feedback.

Aside from grouping leads by account as the default view, the main dashboard now shows lead scores for each prospect alongside other key details. This gives users a real-time update of each lead’s status at a single glance.

Pipeline Home

Campaign Reports

Callbox Pipeline Report

 

Streamlined Lead Nurture interface

Pipeline CRM ships with a marketing automation engine called Lead Nurture. Lead Nurture allows users to easily define and execute custom lead nurturing schemes using a drag-and-drop workspace.

This week’s round of updates also focused on improving the Lead Nurture UI. A major change is the addition of a new tab for viewing email templates used in a lead nurturing scheme. This enables users to handily determine which templates are working and which ones aren’t.

The redesigned UI for Lead Nurture now displays scheme performance reports by default. This aligns with the other enriched reporting features included in the new Pipeline updates.

Lead Nurture Reports

Callbox Lead Nurture Reports

Lead Nurture Emails

 

Faster and more robust overall performance

A huge portion of the new updates were carried out to improve Pipeline CRM’s response and page load times. Better server management and backend optimization have resulted in a significant boost in performance.

It’s a faster and smarter platform, Rebecca adds. The key thing is that it helps produce better results for our customers.

The new and improved Pipeline CRM will go live on July 8, 2019. In the meantime, a beta version of the new and improved Pipeline is now up and running. Current Pipeline users can take it for a spin via this link:

 

IMPORTANT: Pipeline CRM is not compatible with Internet Explorer. Please use an alternate browser such as Chrome, Firefox, Safari or Opera.

Author Bio:

Dara Lin

Dara Lin is a Marketing Specialist at Callbox Australia. She is a coffee trailblazer, general music fanatic, and an internet enthusiast. Follow Dara on Twitter, Facebook, and Google+.

5 Benefits of B2B Appointment Setting
7 Secrets to Reviving Lost Leads
Lead Generation Tips for Top Industries in Australia
A Couple of Weeks Away to Callbox’s Second Sales Prospecting Workshop (Featured Image)

A Couple of Weeks Away to Callbox’s Second Sales Prospecting Workshop

A Couple of Weeks Away to Callbox’s Second Sales Prospecting Workshop

Callbox’s second “Sales Prospecting Masterclass for Information and Communications Technology (ICT)” workshop is just a couple of weeks away.

The free live event will happen on June 21, 2019, @JustCo 6 Raffles Boulevard, Marina Square.

Seats are filling up fast! But there are few more remaining open for reservation. Click below to reserve.

The upcoming “Sales Prospecting Masterclass for Information and Communications Technology (ICT)” is a second among a series of masterclasses that Callbox will hold this year.

It will equip ICT sales and marketing decision makers with the knowledge and tools to get better results from their prospecting efforts.

Moreover, the masterclass will substantially address the need from ICT sellers to develop a complete, coherent and consistent prospecting program that works in today’s ICT buying landscape.

Being able to compete with ICT customers’ purchase behavior brought by the rapid technology innovation and adapting new sales and marketing processes to keep up with the development were some of the key takeaways that Innobay and Fluxym got from our first “Sales Prospecting Masterclass for Information and Communications Technology (ICT)” workshop last March 29, 2019.

Get an in-depth account behind how we planned, prepared, and executed our first workshop that exceeded our goals and expectations.

And in the coming workshop on 21st June 2019, Callbox’s CEO, Rom Agustin, and Creative Director for Marketing, Charmaigne Española, will share practical insights on effective sales prospecting in the ICT industry, covering every important detail in the process:

  • Pinpointing ideal ICT buyers
  • Capturing Crucial Prospect Information
  • Segmenting and Personalization
  • Ranking and Prioritizing Prospects
  • Nurturing and Converting Prospects
  • Case Studies on Effective Sales Prospecting

At the end of the workshop, ICT sales and marketing leaders will take away a holistic knowledge on modern sales prospecting program loaded with high-level content on industry best practices and real-world examples, that will allow them to:

  • Gain a solid understanding of the modern B2B IT sales process
  • Know each component in the IT sales cycle inside-out
  • Become proficient in various ICT prospecting strategies

 

Author Bio:

Dara Lin

Dara Lin is a Marketing Specialist at Callbox Australia. She is a coffee trailblazer, general music fanatic, and an internet enthusiast. Follow Dara on Twitter, Facebook, and Google+.

A Couple of Weeks Away to Callbox’s Second Sales Prospecting Workshop (Featured Image)
New Callbox Site Feature Brings Key B2B Industries into Sharper Focus
Callbox Adds Interactive Data Preview Tool as New Website Feature
New Callbox Site Feature Brings Key B2B Industries into Sharper Focus

New Callbox Site Feature Brings Key B2B Industries into Sharper Focus

New Callbox Site Feature Brings Key B2B Industries into Sharper Focus

The ‘My Industry Insights’ tool combines information drawn from past campaigns and data pulled from Callbox’s proprietary marketing database to let site visitors accurately size up their target verticals.

 

The Callbox team recently launched a new feature on its website called ‘My Industry Insights’, an interactive tool that helps users gauge and explore the targeted marketing potential for their industry. Released as a follow-up to Callbox’s data preview tool unveiled in March, My Industry Insights adds to the company’s growing suite of capabilities tailored for data-driven B2B marketers.

With the newly-deployed tool, a user gains insights on the size and composition of the potential audience they can reach. My Industry Insights analyzes campaign results of companies identical to the user’s organization. It then applies this information to identify the most relevant decision makers from Callbox’s massive in-house database, so that site visitors can learn about:

  • How many relevant and interested decision makers they can connect with
  • The top industries and verticals where opportunities tend to come from
  • Callbox clients that belong to the site visitor’s industry
  • Some notable leads and appointments Callbox handed off to these clients
  • How many qualified appointments Callbox has delivered so far for clients in the specified industry

Users can quickly access all these stats on the My Industry Insights page by choosing their industry from a drop-down menu. Information on the most relevant verticals and their corresponding record counts are available under the “Target Industries” and “Top Industries” sections, respectively. Details on identical clients and notable appointments are displayed in the “Our Clients…” and “We Got Our Clients to Meet…” sections.

The team wants B2B marketers to leverage My Industry Insights in order to make informed decisions about working with Callbox. The Callbox team believes it’s not a matter of telling potential customers about the company’s capabilities; it’s all about showing what they can achieve with a Callbox campaign.

Callbox site visitors can now access My Industry Insights at https://www.callboxinc.com.au/my-industry-insights/

 

 

Try out our new My Industry Insights tool

Try out our new 'My Industry Insights' Tool

 

 

Ready to talk? Schedule a consultation 

or Dial +61 2 9037 2248 | WhatsApp +65 8232 2417

 

 

Grab a copy of our FREE EBOOK, Targeted B2B Marketing: Guide, Checklists, and Worksheets! A comprehensive guide to targeted marketing to help organizations get in front of the right people at the right time through the right channels with the right message to influence a purchase.

Download Targeted B2B Marketing Guide, Checklists and Worksheets [Free eBook] CTA

A Couple of Weeks Away to Callbox’s Second Sales Prospecting Workshop (Featured Image)
New Callbox Site Feature Brings Key B2B Industries into Sharper Focus
Callbox Adds Interactive Data Preview Tool as New Website Feature
Callbox Adds Interactive Data Preview Tool as New Website Feature

Callbox Adds Interactive Data Preview Tool as New Website Feature

Callbox Adds Interactive Data Preview Tool as New Website Feature

The new website tool lets clients quickly get a feel for how big the target audience they can potentially reach with a Callbox campaign.

 

As part of its mission to help B2B marketers make data-driven decisions, Callbox recently unveiled an interactive tool on its website that allows customers to preview the company’s massive in-house contact database. The latest website enhancement gives clients a crucial piece of information for their targeted marketing initiatives: the size of their target audience.

Contact lists can make or break an outbound campaign. That’s why the Callbox team wants marketers to catch a glimpse of the data resources Callbox can offer. Knowing this information can help marketers estimate whether their target segment is large enough to achieve their desired results when targeting a specific region.

Using the interactive data preview tool, visitors can choose a country from a drop-down menu and view record counts broken down by industry, employee size, and annual revenue. The available countries currently include USA, Singapore, Australia, UK, Malaysia, Hong Kong, New Zealand, Canada, and China.

Users can then drill down further on the country totals by looking at record counts under specific industries and firmographic attributes. The tool also returns the total number of contacts with valid email addresses, as well as how many unique companies and organizations that potentially match their ideal customer profiles.

Related: 5 Things Australian Companies Should Consider When Buying a Marketing Database

The Callbox team is planning to add more features to the data preview page, including the upcoming “My Industry Insight” tool, which will allow users to get an in-depth overview of their target industry or vertical.

Callbox maintains an in-house database of over 44 million decision makers from organizations around the world. The company acquires, verifies, and manages prospect data through a combination of automated and human-enabled processes. Callbox employs full-time data specialists and uses robust database management tools that guarantee data accuracy, completeness, and timeliness.

The data preview tool can now be accessed at https://www.callboxinc.com.au/record-list-by-country/ and is open to all site visitors.

 

 

Try out our Record List Preview Tool now!

Our Record List By Country

Read the latest updates on The Savvy Marketer’s Blog

Get Qualified Leads or Learn more about Callbox Multi-Channel Marketing Strategy

Contact us or Dial +61 2 9037 2248

Add us on WhatsApp +65 8232 2417

 

 

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit Ebook! Updated with links to the best and latest techniques that will help generate quality sales leads for your business

The Ultimate Lead Generation Kit to Jumpstart Your Business 2018 Edition

5 Benefits of B2B Appointment Setting
7 Secrets to Reviving Lost Leads
Lead Generation Tips for Top Industries in Australia
Callbox Team Readies Up for LeadsCon Las Vegas 2018

Callbox Team Readies Up for LeadsCon Las Vegas 2018

Callbox Team Readies Up for LeadsCon Las Vegas 2018

Callbox’s 2018 event calendar kicks off with this year’s much-awaited LeadsCon conference, which takes place March 5 to 7in Las Vegas.

LeadsCon Las Vegas is the first leg in a two-part series of yearly expos that focus on customer acquisition and conversion strategies. The 3-day event, scheduled for March 5 to 7, 2018 at The Paris Las Vegas, bills itself as “the performance marketing conference”—and for good reasons, too.

This year’s LeadsCon Las Vegas features more than 90 speakers from tech, financial services, and other B2B verticals, representing companies like Uber, Facebook, The Lending Tree, Spring Venture Group, etc. Key activities include hands-on workshops on content marketing, SEO, and partnership marketing, while presentations cover titles such as:

  • TCPA Industry Alert
  • Paradigm Shift: Signal is the New Lead
  • Using People-Based Measurement for Real Business Outcomes
  • Get a Second Chance to Make a First Impression with Email Retargeting
  • From Likes to Leads—Leveraging Facebook Lead Ads for Customer Acquisition
  • Less Leads, More Lifetime Value: Think Like a Digital Economist
  • Small Data: The Key to Call Tracking and Cracking the Code of Offline Conversions

Callbox has always been open to learning about tools and tactics that help the company improve its services. That’s why we always make it a point to join marketing conferences like LeadsCon. What we’ll pick up at the 3-day show will surely drive better results not only for the Callbox Team but for our customers as well.

So, if you’re also headed to LeadsCon Las Vegas 2018, we’d love to meet up with you there.

 

 

Join the Callbox Team on LeadsCon Las Vegas

We can’t wait to meet and connect with you. Schedule our meetup, click the banner below!

Sign up to meet up

 

 

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit Ebook! Updated with links to the best and latest techniques that will help generate quality sales leads for your business

The-Ultimate-Lead-Generation-Kit-to-Jumpstart-Your-Business-2018-Edition

A Couple of Weeks Away to Callbox’s Second Sales Prospecting Workshop (Featured Image)
New Callbox Site Feature Brings Key B2B Industries into Sharper Focus
Callbox Adds Interactive Data Preview Tool as New Website Feature

 

How the Callbox Team Spends the Holiday Season [INFOGRAPHIC]

How the Callbox Team Spends the Holiday Season [INFOGRAPHIC]

The holidays are once again upon us. That means it’s time to kick back, relax, and get into the festive mood. In the spirit of the season, we bring you this little infographic that shares how the Callbox team joins the celebrations.

 

How the Callbox Team Spends the Holiday Season [INFOGRAPHIC]

 

Parties

This year’s company party is a fitting conclusion to an amazing 2017. But the year-end party goes beyond celebrating business successes. It’s about showcasing the Callbox culture and identity.

We always plan the party around maximizing team interaction. We’re a relatively big family, so this is one way of helping everyone get to know everybody else.

Charity

Charity has always been a part of Callbox’s holiday tradition. In fact, giving back to the community forms part of our calendar the whole year round.

Each year, we carry out feeding programs, help deliver relief goods, and conduct after-school learning projects. The holidays simply wouldn’t be complete without donations and volunteer work from the team.

Gift-Giving

Callbox is a family of generous gift givers. When the holidays roll around, everyone’s busy making their list and checking it twice (and sometimes even thrice).

The Callbox team has its own take on the Secret Santa tradition. Everybody gets little presents from their Secret Santas weeks before the actual gift exchange.

Contests

Nobody at Callbox shies away from a contest. That drive to compete and win makes Callbox the company it is today. It also makes the holidays really exciting.

Each December, different departments go head to head, showing off their skills in activities such as Christmas tree-decorating and choral singing.

Awards

Being part of the Callbox team means your performance doesn’t go unnoticed or unrewarded. December is the time for recognizing the great work that everybody’s been doing for the past 12 months.

We make the holidays even brighter by letting the Callbox team’s stars shine through awards and prizes.

Lookback/Look-Ahead

For most companies, the run-up to the end of the year is when annual reviews and planning kick into high gear. At Callbox, we turn these activities into a holiday staple.

We take a collaborative approach to planning and review. This means that we sit down as a team and work out where we’ve been and where we’re going.

Looking back, we’ve had a lot of fun and learned a lot in the Savvy Marketer blog. We really hope you’ve enjoyed and gained from what we had put out here in 2017. Looking forward, we’ll continue publishing great content for B2B marketers as well as try out new ways to share insights.

From all of us here at Callbox:

Happy Holidays!

 

 

Get to know Callbox even more, Inside and Out the Box!

CHECK us out on YOUTUBE!

 

 

Read more stories, tips, and ideas, check out The Savvy Marketer’s Blog!

The Ultimate Lead Generation Kit Ebook

Callbox Updates Pipeline CRM with ABM Features and UI Makeover (Featured Image)
Callbox Team Readies Up for LeadsCon Las Vegas 2018
How the Callbox Team Spends the Holiday Season [INFOGRAPHIC]
Callbox is One of the Most Sought After Lead Generation Services for 2017

Callbox is One of the Most Sought After Lead Generation Services for 2017

Callbox is One of the Most Sought After Lead Generation Services

Yet another big win for Callbox this year as product review site Comparakeet gave it stellar scores in the field of B2B lead generation.

With a near-perfect score of 9.6 out of 10 on the site’s list of top lead generation services, Callbox has secured a good standing, second only to LinkedIn Advertising Review.

Comparakeet 2017 - Lead Generation Services - Callbox

This only shows Callbox’s own capacity to be among the B2B marketing industry’s top brands. With experience across a wide range of industries, marketing disciplines and platforms, the firm has become a household name for COO’s and executives that want only the best results in their lead generation and appointment setting.

For Janus Jarapa, several indicators show why Callbox deserved the second spot in Comparakeet’s list. The first thing he underscored was Callbox’s ability to allow clients to choose between traditional or online marketing. Being already an expert in multi-channel marketing, the service is readily capable of handling telemarketing, social media and email marketing campaigns. This allows Callbox to open up avenues for generating a consistent amount of high-quality leads.

Moreover, Jarapa has his hands down for the service’s database of qualified marketing leads. Containing over 50 million contacts, the database enables companies to focus on the leads that matter and ensure their pipelines never go dry of sales opportunities. Added to that is Callbox’s ability to provide a corps of capable individuals that are specifically trained to help companies nurture and convert B2B leads. Not only do these companies get just telemarketers, they will also get teams that will work round the clock to keep the pipeline fed but never satiated. Callbox also provides its clients with opportunities to interact with their designated teams to keep the marketing momentum alive.

Related: TechnologyAdvice recognizes Callbox as one of the top 5 lead generation agencies

An added feature that Jarapa underscores in his review is Callbox’s “robust reporting.” Companies need to know about their campaign’s progress and whether they are working to generate sales as they are supposed to. So, Callbox’s commitment to accurate reporting and campaign transparency provides clients with access to crucial information reflecting the performance of their campaigns. This is possible through the company’s own in-house marketing software system, Callbox Pipeline (formerly PipelineCRM). The system provides clients basically the power to scale their campaigns and position their message front and center so they can generate a great deal of B2B leads to that effect.

Related: Callbox Gets a Nod from Comparakeet!

With all these nifty characteristics in mind, no wonder Jarapa gave a stellar review for Callbox. He concludes it by saying that Callbox is a “complete, customer-friendly lead generation service” that companies from across a wide range of industries should seek.

With that said, companies are sure to find an important marketing ally in Callbox.

 

 

Get to know Callbox even better. Watch our video

Get qualified and industry targeted leads today! Dial +61 2 9037 2248

 

 

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit! Updated with links to the best and latest techniques that will help generate quality sales leads for your business
New and Improved Ultimate Lead Generation Kit to Jumpstart your Business! for FREE

7 Secrets to Reviving Lost Leads
Lead Generation Tips for Top Industries in Australia
5 Reasons Why Prospects Choose Your Competition (Featured Image)
TopTen Reviews

Callbox is No.1 at 2012 Sales Lead Generation Service Comparisons at TopTen REVIEWS™

TopTen

Take a closer look at the review here.

Callbox Sales and Marketing Solutions took the top spot in the 2012 Sales Lead Generation Service Comparisons conducted by TopTen REVIEWS (TTR). Callbox ranked 1st, with an overall lead generation quality score of 9.98 out of 10.

The companies were reviewed and ranked using a 10-point scoring system based on four categories/service features: Lead Generation, Tracking, Reporting, and Help & Support. Callbox scored 10/10 on the first three categories and 9.8/10 on Help and Support due to absence of a FAQ page at the time the review was conducted. The reviewers however praised the company’s online chat support and its excellent response times to email questions.

Other notable features mentioned in the review included Callbox’s excellent lead tracking system, real-time reporting, and its balanced marketing approach using the right combination of telemarketing and online tools.

TopTen REVIEWS (TTR) is one of the most popular and trusted aggregate review sites by size and traffic, with the largest online database of media reviews. By taking the top spot on the 2012 list, Callbox has once again affirmed its position as a market leader in sales lead generation across all marketing channels.

TechnologyAdvice recognizes Callbox as one of the top 5 lead generation agencies

TechnologyAdvice recognizes Callbox as one of the top 5 lead generation agencies

TechnologyAdvice recognizes Callbox as one of the top 5 lead generation agencies

Inbound and organic sources of leads are great avenues for keeping your pipeline flowing. But in some situations, these strategies can only take you so far, yet take up so much time. To really grow your sales funnel, an outbound lead generation company can be the sharpest (and sometimes the only) tool in the shed.

A lead generation agency’s entire reason is to help you get in front of your target prospects–whether through email, phone, or face-to-face. But regardless of how a lead generation company delivers opportunities, it all boils down to providing you with actionable marketing and sales insights. That’s what separates the best lead generation companies from the rest of the pack.

Understandably, having “the most up-to-date” and “the most accurate” database has now become the main selling point that many lead generation companies trumpet. It’s nearly impossible to tell apart genuine value versus hyped-up claims. With the potentially irreparable damage that bad marketing data can do, finding and working with the right lead generation provider is something you need to carefully go over.

That’s why a list of the top 5 lead generation companies recently published by TechnologyAdvice is a very helpful resource. Plus, we’re also excited to announce that Callbox is part of this list.

Callbox Best Lead Generation Services Review by TechnologyAdvice

Lead Generation Companies Review by TechnologyAdvice

 

The ranking mentions a number of key differentiators for each of the five companies. According to TechnologyAdvice, Callbox’s main strengths include:

We’re very proud and thankful that Callbox continues to garner recognition and awards as a leading B2B marketing company. But the biggest recognition we always strive to achieve is the satisfaction our clients and partners get from working with us.

 

 

 Get to know us even better. Watch our Callbox video

Get qualified and industry targeted leads today! Dial +61 2 9037 2248

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit! Updated with links to the best and latest techniques that will help generate quality sales leads for your business

New and Improved Ultimate Lead Generation Kit to Jumpstart your Business! for FREE

7 Secrets to Reviving Lost Leads
Lead Generation Tips for Top Industries in Australia
5 Reasons Why Prospects Choose Your Competition (Featured Image)
Callbox Gets a Nod from Comparakeet!

Callbox Gets a Nod from Comparakeet!

Can Callbox get any better?

Well, apparently yes, because according to a top product review site, we belong to the top brass of lead generation services out there!

Comparakeet - Best Sales Lead Generation Services Review

 

Product review giant Comparakeet has included Callbox in the Top Sales Lead Generation Services, joining the likes of LinkedIn and Data.com. Comparakeet gave Callbox a score of 9.6 out of 10 for its “robust offerings in the entire industry, mainly because of their multi-pronged approach – targeting every possible avenue like voice, email, social, web and mobile.”

As a full service B2B lead generation company that caters to a diverse range of industries, Callbox has provided only the best in terms of nurturing client interactions and qualifying leads to grow sales and improve revenue performance.

But more than that, Comparakeet has also noted Callbox’s willingness to bring their client’s marketing through whole new levels using a multi-channel approach.

As companies right now outline the need to improve and streamline their lead generation and appointment setting efforts, Callbox has truly made a name for itself in its own turf.

Want to know more about why we’re on top? Feel free to read up on what we are REALLY capable of. Learn more about or Multi-Touch Multi-Channel Marketing Approach.

 

 

 Get to know us even better. Watch About Callbox video!

Get qualified and industry targeted leads today! Dial +61 2 9037 2248

 

 

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit Ebook! Updated with links to the best and latest techniques that will help generate quality sales leads for your busin

New and Improved Ultimate Lead Generation Kit to Jumpstart your Business! for FREE

7 Secrets to Reviving Lost Leads
Lead Generation Tips for Top Industries in Australia
5 Reasons Why Prospects Choose Your Competition (Featured Image)
MONEYMIND-SHOW

Callbox on Money Mind: What a CEO Had Known About the Philippines Long Before its President Did

Callbox on Money Mind Singapore: What a CEO Had Known About the Philippines

Things are looking good for the Philippine economy. Considered the “sick man of Asia” not long ago, it has transformed into a “Rising Tiger”, thanks to a stable fiscal and monetary system and a sound macroeconomic policy. That the government singled out Business Process Outsourcing as a high-potential and priority development area for investment was a smart move as far as economic foresight is concerned. Over the past decade, the Philippines’ BPO industry has seen tremendous growth – revenues and employment have expanded tenfold since 2004, and the industry sees an average yearly growth rate of 20 percent.

Asia’s Fastest Growing Economy

In the “Philippines Special” episode of Money Mind aired over Channel News Asia, the Philippines was lauded as Asia’s fastest growing economy, due in large part to the flourishing BPO industry. As a matter of fact, the BPO industry in the Philippines is one of the biggest driving forces of the vigorous economy. Consider this: during the global financial crisis in 2009, it was (only) the overseas remittances that kept the country from recession. The year after that — and this was when the country was universally acknowledged as BPO Capital of the world – almost $9 billion in revenues was generated by the 500,000 employees in the BPO sector. Fast forward to 2015: the BPO workforce has more than doubled – more or less 1.1 million – and the revenue increased by 114% to more than $21 billion. That number is second only to the remittances by Overseas Filipino Workers ($26-30 billion). Clearly, the title “BPO Capital of the World” isn’t just for bragging rights or some nominal honor. It cemented the nation’s stake as the next techno hub, and more importantly, brought food to millions of tables.

The BPO Leader from the Province

But here’s the best part: the BPO revolution didn’t just cause a stir in the capital city. In fact, when BPO was just a fledgling industry in the Philippines, one company has already started to make a name for itself in Panay Island in the Visayas: Callbox.

First Callbox Building

First Callbox Building, 2004

callbox

Current Office

In 2004, a small startup in Los Angeles decided to set up shop in Iloilo City, the regional capital of Western Visayas. This, after the company’s founder and CEO, Rom Agustin, realized that, on paper, his home country had all the key ingredients necessary for it to transform into a growling tiger: a fast-growing middle class with money to spend, low labor and operating costs, and a 90-plus-million strong, largely English speaking population. Fueled by the desire to give back by investing in the country’s most important resources – its people, Mr. Agustin chartered a clear course towards success in the BPO industry.

Read more about: Rom Agustin and Callbox’s humble beginnings

Going “Glocal”

It turned out the opportunity was better-looking in reality than it was on paper. In a little more than a decade, the homegrown company with a humble office in Iloilo City has expanded to Davao, another booming metropolis in the southern Philippine island of Mindanao, to offices in the US, the UK, Australia, Singapore, and Malaysia, serving hundreds of multinational companies from more than 20 countries around the world.

Locally, it has spurred economic growth, paving the way for other BPO companies to invest in Iloilo City. The influx of BPO firms provided thousands of jobs to the tech-savvy young population, which in turn, had a positive effect on a number of other business areas, such as the retail, real estate, and telecom industries.

Related: Behind the Scenes: Callbox on Money Mind Show in Asia

It’s More Fun in the Philippines

There’s plenty to look forward to in the country, what with the dawn of a new administration. And as outgoing President Aquino said, “We are determined to prove to the world an important truth about our country: In the Philippines you will find a place where the government is focused on investing on its greatest resource, its people; a nation where entrepreneurs are viewed as partners, and where everyone works to prove that, for tourists and businesses alike: It’s more fun in the Philippines.”

Incidentally, Callbox’s CEO Rom Agustin had known that way before it became a catchphrase.

 

 

Watch the Money Mind Asia full video below:

 

 

5 Benefits of B2B Appointment Setting
7 Secrets to Reviving Lost Leads
Lead Generation Tips for Top Industries in Australia

 

Philippine BPO Firm Callbox Plans Expansion in Iloilo City

Iloilo, City, Philippines, Sept 7, 2015 — Business process outsourcing (BPO) firm Callbox, one of the original BPO companies, to invest in Iloilo City, is investing additional money to expand its operations in the city.

Callbox chief executive offficer Rom Agustin stressed that the investment bodes well for its plan to create 2,000 new jobs by 2016.

Callbox will acquire more facilities as well additional manpower to strengthen its growing worldwide operations.

“The expansion will secure a dynamic future for the company, bolster our commitment to deliver quality services, and provide a terrific boost to the local economy by creating more full-time jobs for the Ilonggos,” Agustin said.

“The low cost of doing business in the city and the availability of a large talent pool possessing strong English skills make it a top destination for business outsourcing,” Agustin reiterated.

Callbox will hire additional customer service representatives (CSRs), search engine optimization (SEO) specialists, web developers, web designers, and graphic designers.

Originally published in ContactCenterWorld.com here.